About me

If you’re looking for an accomplished leader in digital engagement, a creative strategist, and energetic speaker, you did it. You found me!

With nearly 15 years of experience, I’ve got a proven track record of using experimentation, data, artistic ability, digital skills, and creativity to transform complex stories into accessible and compelling content on nearly any digital medium from scratch.

I’m a Swiss-army knife who’s not afraid to take on any project, a creative powerhouse who remixes ideas into accessible, human-centered content, and a people-first collaborator and manager.

I’m also an educator at heart. When I’m not making content, you can find me speaking at conferences, on podcasts, and spilling my favorite social media tips on LinkedIn.

Experience & Expertise

Candid

March 2022-Present

As the senior digital communications manager at Candid, I lead strategic vision, content production, and analysis of organic social media (288K followers), email (550K subscribers), and supports blog (30K monthly readers) for a data-driven 501(c)(3) nonprofit that gets funders and nonprofits the info they need to do good.

Eastman Museum

May 2016-March 2022

I oversaw management and content production for all public facing digital experiences as the manager of digital engagement for this internationally recognized museum, including social media, website, virtual tours, email, mobile app, online events, and onsite interactives to create a unified visitor experience.

Digital Outreach & Engagement Consultant

May 2011-March 2020

Created social media strategies, developed dynamic online presences, and designed effective digital campaigns for individuals and organizations, including Rochester Brainery, Michigan State University departments, and private companies.

MSU Campus Archaeology Program

January 2011-May 2016

As part of this program, I coordinated public outreach in-person and online through websites, databases, social media and blogs based on onsite programming and research informed by collections and archival research. I led teams of student archaeologists in archaeological mitigation and archival work.

GradHacker Founder & Co-editor

June 2011-May 2016

Co-founder of GradHacker, a graduate student blog with Alex Galarza that offered advice from grad students for grad students. It was syndicated on Inside Higher Ed soon after its creation and made into an LLC. As co-founder and editor, I aided with publishing and editing, social media, and management.

MSU Cultural Heritage Informatics Fellow

January 2011-May 2014

As part of this fellowship, I developed and maintained skills relating to digital humanities, including content management system and database creation and management. Designed, coded, and built digital humanities tools, including map-based database of cemeteries in England, virtual artifact museum, and geospatial mobile app.

*For my complete CV or resume, contact me.